인터넷 심의위원회 배너
.베스트 디자인 미디어 상
우수컨텐츠 로고
윤리경영 이미지
The Highest Quality & Retention of Design
디자인 트렌드를 선도하는 대한민국 프리미엄 미디어 그룹
The Highest Quality & Retention of Design

Jiahao Group Shanghai HQ Office

업무, 휴식, 레저를 모두 제공하는 사무 공간
Shanghai, China

 

Serious, dull, busy and noisy is the most people’s conservative impression of office space. However, the Jiahao group headquarters office, located in Longwu Road, Xuhui District, Shanghai, may be able to change your consistent impression. Jiahao group is not only a leader in China’s wedding industry, but also a young creative enterprise. At the beginning of designing its headquarters, the design team takes such an idea as “all staff can find a sense of happiness as looking forward to getting married”. So,how to realize this sense of happiness has become the our goal. The entrance is a around 20 meters long “time tunnel”, decorated by black mirrored stainless steel and entire wall of vertical green, which will enable everyone walking inside the tunnel to feel excited as if they are going to perform on stage. Once you get in, an empty pure white photic atrium is first into your eyes, where we call the “church”, decorated with the golden staircase enables you to feel a sense of invisible sacredness. By each of the corridors’ windows towards the atrium, people can stay, overlook, or sit down on the sofa to have a rest or deep thought. On the contrast, both sides of it are dark leisure space, which brings you the feeling as comfortable as a bar. Besides, four floors of office space are all decorated by different vivid colors to present different departments’ mood.

 

 

 

The warehouse was built in 1966, which was first used by Shanghai Dongfeng Timber Factory. Due to the serious lack of original drawings and interior of building was renovated many times, its structure system was complicated. The whole building was originally a combination of three independent buildings from north to south, which are the four-story plant on the north, the three-story plant with gable and hip roof in the middle and the four-story annex on the south. The different original functions of the three old buildings resulted in differences in story height, which posed great challenges for design of space and floors to avoid these deficiencies as a whole office building.

 

 

 

The designers have also put ideas on the bathroom that is easily ignored. Color lump with high purity and large areas of white tiles has been used to create a very bright dreaming atmosphere. The combination of grey and black mosaic and the ornament of brass add a sense of stylish elegance to such a space. Even the brass washing tank is customized for this space. The light emitted from the white globular bulbs on the walls and ceiling, instead of the harsh light of the ordinary spotlights, add a sense of softness and happiness to the whole space.

 

 

The whole design is trying to change the traditional way of work and create a new and joyful work environment. According to the site conditions and to reflect the enterprise culture and the care of the staff, all departments have the best lighting, ventilation and vision condition. The workstation area is arranged by the window. Other functional blocks, such as negotiation area, small conference rooms, print room and telephone kiosks, are not arranged in position against the wall in a normal way, but being arranged in the middle of the large space, which is intended to divide the whole space according to these auxiliary functions to eliminate the lack of privacy in open office and achieve the combination of static and dynamic working environment.

 

 

 

 

성은주 기자
ixd.ejsung@gmail.com
PROJECT NAME: Jiahao Group Shanghai HQ Office
DESIGN STUDIO: NONG STUDIO
WEBSITE: www.nong-studio.com
EMAIL: 17nong@nong-studio.com
AREA: 5,100 sqm
ADDRESS: No 188, Longwu Rd, Xuhui District, Shanghai
PHOTOGRAPHER: Chasing Wang
CHEF DESIGNER: Chasing Wang, Neal Zhu
DESIGN TEAM: Luca Lanotte / Luca Lanotte(Italy), Ken Luo
CLIENT: Jiahao Group
MAIN MATERIALS: Vertical Green, Wood floor, Wood Veneer, Brass, Gradient
glass, Stainless steel, Marble, Hand-craft rug, Bespoke fabric
covering, Perforated aluminum plate, hand-made tiles,
Bespoke curtain.